* MSRP is the Manufacturer's Suggested Retail Price (MSRP) of the vehicle. It does not include any taxes, fees or other charges. Pricing and availability may vary based on a variety of factors, including options, dealer, specials, fees, and financing qualifications. Consult your dealer for actual price and complete details. Vehicles shown may have optional equipment at additional cost.
* The estimated selling price that appears after calculating dealer offers is for informational purposes, only. You may not qualify for the offers, incentives, discounts, or financing. Offers, incentives, discounts, or financing are subject to expiration and other restrictions. See dealer for qualifications and complete details..
* Images, prices, and options shown, including vehicle color, trim, options, pricing and other specifications are subject to availability, incentive offerings, current pricing and credit worthiness..
* In transit means that vehicles have been built, but have not yet arrived at your dealer. Images shown may not necessarily represent identical vehicles in transit to your dealership. See your dealer for actual price, payments and complete details..
Pricing provided may vary significantly between website and dealer as a result of supply chain constraints. Pricing shown is non-binding and does not constitute an offer. Contact your dealer for updated vehicle pricing.
While great effort is made to ensure the accuracy of the information on this site, errors can occur. Please verify all pricing and installed equipment information with a customer service representative. This is easily done by calling us or visiting us at the dealership.
Customer may not qualify for ALL Rebates shown. Some rebates are stackable and others can and cannot be combined. See Dealer For Complete Details.
We improve our products and advertising by using Microsoft Clarity to see how you use our website. By using our site, you agree that we and Microsoft can collect and use this data. Our privacy statement has more details.
Save your favorite vehicles for later viewing on your desktop or mobile devices.
Keep track of all the vehicles you've viewed for a better car shopping experience.
Narrow your search by comparing your favorite vehicles.
Elevate your driving experience with the exceptional 2024 Toyota Prius Prime XSE Premium. This cutting-edge hybrid vehicle combines unparalleled efficiency, advanced technology, and a refined, sophisticated design, making it the perfect choice for the discerning driver.
Tailored to your lifestyle, this Prius Prime comes equipped with an impressive array of features, including:
- ALL WEATHER FLOOR LINERS/CARGO LINER (TMS)
- QUICK CHARGE CABLE (TMS)
- DOOR EDGE GUARDS (TMS)
- RADIO: TOYOTA AUDIO MULTIMEDIA W/12.3'' TOUCHSCREEN
- FIXED GLASS ROOF with manual shade sun roof and moon roof
- MUDGUARDS (TMS)
Step inside and be captivated by the Prius Prime's spacious and meticulously crafted interior. The heated and ventilated sport front bucket seats, wrapped in premium SofTex trim, provide unmatched comfort and support, while the expansive 12.3-inch touchscreen display puts a world of connectivity and entertainment at your fingertips.
Beneath the sleek exterior lies a powertrain that delivers exceptional efficiency without compromise. The 2.0L 4-cylinder DOHC 16V VVT engine, paired with a continuously variable transmission, offers a seamless and responsive driving experience, while the advanced hybrid system maximizes fuel economy to help you go further on every tank.
Safety is paramount in the Prius Prime, with a comprehensive suite of advanced driver-assistance technologies, including Automatic High Beams, Rear Camera, and the Safety Connect emergency communication system. These features work in harmony to provide you and your passengers with the utmost protection on the road.
Elevate your commute, your weekend adventures, and everything in between with the remarkable 2024 Toyota Prius Prime XSE Premium. Experience the perfect balance of efficiency, technology, and refined style. Visit our showroom today and let us demonstrate how this exceptional vehicle can enhance your driving experience.