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The Jeep® brand is revving up for the 2024 Jeep Wrangler and Jeep Wrangler 4xe launch with an exciting new global marketing campaign called “Famous for Freedom.”
Now, what makes this campaign extra special? Well, it’s all about celebrating the spirit of freedom that Jeep Wrangler owners hold dear, and it kicks off with a bang by featuring the iconic 1995 track “California Love.” Yes, you heard that right – this legendary song will be used in an automotive commercial for the first time.
The campaign takes us on a thrilling ride with a 60-second video on Jeep’s YouTube channel, capturing the essence of “Famous for Freedom.” There are also shorter 30-second and 15-second videos for the social media crowd. And if you’re more of a TV watcher, watch the 30-second version on broadcast television.
Why the ’90s vibes, you ask? As the world celebrates the 50th year of hip-hop, Jeep wants to tap into that ’90s nostalgia, which is making a big comeback in fashion, film, and music. And what better way to do it than by showcasing the timeless appeal of the Wrangler?
But the campaign isn’t just about music and nostalgia but the Jeep community. Jeep Wrangler owners are known for living life to the fullest, and this campaign aims to capture their adventurous spirit. In fact, you’ll even see some familiar faces – real Jeep Wrangler owners – in the campaign, bringing authenticity to the entire experience.
And speaking of the Wrangler, the 2024 model offers an array of options, from the eco-friendly Wrangler 4xe plug-in hybrid to the power-packed V-8 Rubicon 392. So, no matter your style or adventure level, there’s a Wrangler for you.
If you’ve been itching to get your hands on the new 2024 Jeep Wrangler, good news – ordering is already open, and these beauties are hitting U.S. dealerships as we speak. And for our friends worldwide, don’t worry; the new Wrangler will be available in markets everywhere.
So, get ready to embrace the freedom-loving spirit of the Jeep Wrangler with the “Famous for Freedom” campaign. It’s more than just an SUV; it’s a way of life ready to take you on unforgettable adventures.
If you stay in Webster, NY, and need a Jeep dealership for the best deals on Jeep SUVs for sale, Marina Chrysler Dodge Jeep Ram remains your go-to option. We offer great deals on Jeep features and other Jeep vehicles. Check out our new Jeep inventory today to get these great deals.
While great effort is made to ensure the accuracy of the information on this site, errors can occur. Please verify all pricing information with a customer service representative. This is easily done by calling us or visiting us at the dealership.
Customer may not qualify for ALL Rebates shown. Some rebates are stackable and others can and cannot be combined. See Dealer For Complete Details.
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